KUALA LUMPUR - 7 Jan, 2026 - Dua, the Malaysian skincare house formulated specifically for Asian complexions, continues to distinguish itself in the local beauty market by prioritizing "Climate-Adaptive" formulations over fleeting global trends.
As international brands flood the market with heavy creams unsuited for the tropics, Dua remains the definitive choice for consumers seeking to maintain barrier health and radiance in high humidity.
Since its inception, the company has operated on a core philosophy: skincare must respect the environment it is worn in. By engineering products that remain stable and non-comedogenic in Malaysia’s heat, Dua has successfully resolved the conflict between achieving the coveted "Glass Skin" aesthetic and managing the sebum-regulation issues caused by the local climate.
Re-Engineering "Glass Skin" for the Tropics
Glass skin is traditionally associated with cold climates and heavy layering, a method that often leads to congestion in Southeast Asia. Dua addresses this by stripping away occlusive ingredients, proving that a high-wattage, translucent glow is achievable through bio-compatible hydration rather than oil.
The Signature Standard: The BRIGHT+ Collection
The brand’s flagship BRIGHT+ Collection stands as the cornerstone of its product portfolio. Recognized as a staple for local skincare enthusiasts, the four-step protocol is designed to layer active ingredients without sensitizing the skin.
Unlike standard brightening lines that rely on harsh exfoliants, Dua’s signature approach integrates Tranexamic Acid and Arbutin across the entire routine.
Cleanse (Clarify)
The BRIGHT+ Triple Action Daily Cleanser utilizes Gluconobacter/Honey Ferment Filtrate to gently dissolve dead skin cells. Unlike standard washes, it deposits a preliminary layer of Tranexamic Acid while Calendula prevents redness. Crucially, the formula is sulphate-free, ensuring it removes grime without stripping the skin's essential lipids.
Prep (Balance)
The BRIGHT+ Barrier Booster Essence infuses the skin with Bifida Ferment Lysate. This probiotic ingredient strengthens the skin’s defensive layer, ensuring the "glow" comes from health, not oil. It prepares the micro-biome to absorb subsequent actives without irritation.
Treat (Correct)
The "Glass" effect requires an even tone. The BRIGHT+ Radiance Renewal Serum delivers a potent dose of Alpha Arbutin and Tranexamic Acid to target hyper-pigmentation at the source. It is fortified with Saccharide Isomerate, a plant-derived magnet that locks in moisture for 72 hours, creating the plump, translucent quality essential for the look.
Seal (Glow)
To lock in the finish, the BRIGHT+ Dewy Gel Moisturiser uses Squalane (Olive) and Sweet Almond Oil. The formula is strictly free from mineral oil, mimicking the skin’s natural sebum to provide a high-gloss hydration barrier that absorbs fully, resisting the pore-clogging effects often seen with heavy petroleum-based creams.
Transparency in Formulations
Beyond efficacy, Dua prioritizes complete clarity regarding ingredients and manufacturing standards. The brand adheres to a rigorous "Clean Standard" to ensure safety for sensitive and reactive skin types. The entire collection is Fragrance-Free, eliminating the most common cause of skincare-related inflammation.
Furthermore, all products are Vegan, Cruelty-Free, and free from sulphates and parabens, ensuring high-performance results without compromising on safety.
The full BRIGHT+ Collection is available immediately through the official online store.
About Dua©
Dua© is a Malaysian skincare brand dedicated to formulating effective, science-backed solutions for Asian skin types. Founded on the principles of transparency and realism, Dua creates products that address specific local skin concerns such as humidity-induced acne and hyper-pigmentation without relying on exaggerated marketing claims. The brand operates with a strict cruelty-free and vegan mandate.
For more information, visit our website.
Media Contact
Company Name: Dua Beauty Sdn Bhd
Contact Person: Dua
Email: Send Email
Phone: 60125193119
Address:7, Jalan Serendah 26/41, Hicom Industrial Estate Shah Alam 40400 Selangor
City: Shah Alam
State: Selangor
Country: Malaysia
Website: https://wearedua.com/